Philly & Purpose
For Philly-based blogger and creative multi-hyphenate Brooke, storytelling is personal—and so is her love for her hometown. “Whether I’m eating at a restaurant, sharing snippets of my life, or attending an event, it’s a gateway for me to express my creativity,” she shares. Through her lens, Philadelphia becomes more than just a city—it becomes a canvas for connection, culture, and pride.
When choosing what to highlight, Brooke draws inspiration from both personal invites and social media finds. “I either get invited out to places or find something online that catches my eye,” she explains. Her content is rooted in curiosity, authenticity, and a desire to shine a light on the good in Philly.
Over the years, Brooke has embraced many roles—blogger, podcaster, designer, entrepreneur—and each one has shaped her journey. “For a long time, I didn’t know what I wanted to do with my life,” she says. “But now, I see how my talents have opened the door to multiple streams of income, which is so important in today’s economy. ”To creatives struggling with self-doubt, Brooke offers simple yet powerful advice: “Trust your instincts and the process. You might be surprised with the outcome. ”Her defining moment? Meeting her first fan at a restaurant collaboration. “It opened my eyes to the impact my work has on people. It reminded me—it’s never too late to believe in yourself.”